Highlighting the new era of Galaxy
client
Spigen
Services
Product Marketing, UIUX, Digital design
Tools
Photoshop, Generative AI
Year
03.2026 - 06.2026
overview
Gradients with refined typography
High contrast, eye-catching visuals
Loop system to highlight all Samsung's lineup from 2025
Introduction
With new launch of Unpacked 2025, I leaned into the clarity and rhythm of Samsung’s visual language, weaving it with Spigen’s design system to craft a cohesive digital environment that felt calm, intentional, and immersive. Every section was shaped to highlight product innovation with restraint and precision.
results
Delivered a visually compelling, well-structured storefront that aligns with Samsung’s campaign direction while enhancing clarity and engagement. The optimized experience drove strong performance gains, with +88.4% growth in views and +88.6% increase in visitors.
